Pratibha holds a master's degree in English from Madras University and has qualified UGC-NET. A bookworm from a young age, she devours books and digital humanities to nourish her writing projects. Pratibha began her writing career in 2018 and has experience writing formal, informal, and technical content. Her strong base in literature and language helps her write complex content in a manner that makes it understandable for all. She has written content for B2B and B2C websites, blogs, and social media before joining MomJunction as a commerce fact-checker and writer. She fact-checks content in the product categories of sports and home improvement.